AMION appointed to undertake an Economic Impact Assessment of the West Midlands Safari Park

AMION has been appointed, along with Locum Consulting and Spirul, to undertake an assessment of the economic impacts of proposals to develop a national attraction at the West Midland Safari Park.  The Safari Park is located between Bewdley and Kidderminster and currently offers a four mile self-drive safari, various animal exhibits and a variety of rides and attractions in a site of some 80 hectares (200 acres).  In order to further extend its appeal and create more indoor attractions that can be enjoyed throughout the year, it is proposed that the existing facilities will be complemented by the development of a 250 bed hotel, a 1,000 delegate conference centre and a Waterpark.