We were commissioned by Oldham Council to carry out an economic impact assessment of its proposals for a training hotel in the town. This involved an assessment of four options, one of which was an ‘academy’ hotel (Hotel Futures) that aims to become a centre for training hotel apprentices, with 120 rooms, an all-day-dining restaurant, bar, 2,350 sq m of meeting / conference space, an indoor pool, an exercise room, a spa and a business centre.
Our assessment covered the gross and net additional employment impact of the proposals as well as the forecast increase in Gross Value Added (GVA). Analyses were undertaken at the Oldham level. The net additional analyses took into consideration:
Our assessment showed that, at the Oldham level, significant benefits would be delivered to Oldham through the development of a training hotel.
This assignment demonstrated our team’s ability to convert estimated visitor numbers into indirect jobs and GVA through analysing potential visitor spend. It also showed our ability to take into consideration particular local circumstances and the needs of particular sectors when assessing additionality.